Business essays

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IKEA Case Study

SWOT –is the classic method of risk analysis and strategic options of development for the project, company or product. SWOT is an abbreviation of English words Strengths, Weaknesses, Opportunities and Threats. SWOT is a fairly well-recognized approach that allows conducting a joint study of the external and internal environment. SWOT analysis implementation can establish the […]

Southwest Airlines

Quality is a philosophical category that expresses a set of essential features, characteristics and features that distinguish one object or phenomenon from others and give it a certainty. The quality of an object, as a rule, is not reducible to its individual properties. It is connected with the subject as a whole, covering it completely, […]

Boeing Company

Boeing is the largest aerospace company in the world and a leading manufacturer of security, jetliners and space systems. Its products consist of military and commercial aircrafts, weapons, I.T. systems, electronic and defense systems as well as performance based logistics and training. The company has a lot of experience in aerospace leadership and innovation.  It’s […]

Quality Culture

Task 1 Deming considered that quality refers to customers’ needs and expectation meeting and exceeding, with continuous process of improvement; however Crosby defined quality as the managerial work to set the objectives and communicate with employees. Similarities: high quality saves money, its improvement is endless, needs upper management commitment. Differences: implementation: Deming’s methods have no […]

Electronic Commerce and Business

E-commerce involves transaction of business digitally via the internet between two parties. E-commerce has eight unique features. First, e-commerce is ubiquitous. Therefore, one can transact business anywhere and anytime provided he/she has access to the internet.  In the case of travel industry, travelers can now obtain airline travel tickets without having to visit travel agencies. […]

Wal-Mart’s Entrepreneurialism

There have been many attempts to define what it is that an entrepreneur does and their significance in the success of existing businesses or businesses that will be in the future. Sullivan and Sheffrin give an interesting and summative definition of an entrepreneur, as ” a person who has possession of a new enterprise, venture […]

Why Are Apple Computers Popular?

The research report is focused on the topic “Why have Apple computers grown in popularity?” Apple Inc is the U.S. based multinational company that designs and sells electronic products, personal computers and the computer software. It is the third largest mobile phone manufacturer of the world after Samsung and Nokia. The incredible success of Apple […]

Mars Incorporated Company

Mars incorporated company is an American manufacturer of confectionery, pet food, and other food products. The company was founded by Frank C. Mars in 1911 and is currently a private company owned by the Mars family. It has undergone major improvements since then, and in 2010 it was ranked the 5th largest company in the […]

Brand Personality: Nike

Why I Choose Nike Brand? I chose Nike brand for its personality depicting competency and sophistication. Being a football lover, I have always bought Nike shoes and other accessories such as footballs, Nike shirts, shin pads, etc. All Nike products have features of dependability and efficiency. By wearing Nike shoes I feel more dependable, and […]

Salomon v Salomon and Co. Ltd

In this paper, an analysis on the advantages of forming a company is made with reference to the case of Salomon v Salomon & Co. Ltd. The specific advantages to be analyzed are those arising out of a company being accorded the status of a corporate legal person and the limited liability status. A company […]

SAS Company

When the SAS Company commenced its business at North Carolina State University its primary target of the organization was to develop software that could help in analyzing agricultural research. However, the demand for the software increased leading to the need to expand its usage. Consequently, the SAS software company was established in the year 1976 […]

International Business Development

Macquarie University is one of the leading public research universities of Australia established in 1964 by New South Wales Government. The university is located in Sydney and acquires 126-hectare. It consists of four faculties i.e. Social sciences, Management, Natural Sciences & Medicines, and Arts and Humanities. Presently, it has 35,000 enrolled students including 12,000 international […]

SAS Organisation

SAS is the organization under review. It is the chosen company because it has experienced unbelievably rapid growth since its inception. Initially, SAS stood for Statistical Analysis System. The SAS Company commenced its business at North Carolina State University. The primary target of the organization was to develop software that could help in analyzing agricultural […]

Business Ethical Dilemma

In the contemporary business world managers and think tanks around the globe have extra pressure on them in order to create a win-win situations for their companies or businesses all the time. It can be put in other words as winning at all costs. This extra pressure one way or other sometimes drives able and […]

Competitive Analysis

The company’s presence in all parts of the world has enhanced its success. Computerization of its operations has enabled it to strengthen its market share, while Sears seems to remain in old age of paper work. However, Wal-mart has been accused of discriminating against female employees and being insensitive to the environment. Wal-Mart has numerous […]

Coca Cola Financial Health Analysis

Coca Cola Company is the largest manufacture of soft drinks and beverages with headquarters in Atlanta Georgia. It has over 500 brands and over 3,500 brands. With its operations in over 200 countries spurning in six continents, Coke enjoys global success. It also employs about 139,600 people around the globe. It has 125 years of […]

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